Server-side event pipeline
Recover the 10–25% of events your browser pixels lose.
A first-party tracking and consent system for Shopify brands running paid media at scale.
Live on the Shopify App Store. Free plan available. 7-day free trial on Pro and Business.
Meta, Google, TikTok, Klaviyo, Segment, webhooks, and more.
No per-order or per-event tax as your store grows.
Recover signal lost to blockers, ITP, and flaky browser pixels.
Consent gates fanout, not ingest. Business adds receipts, backfill, and DSAR review.
The problem
Browser pixels lose events to content blockers, ITP, and network failures. Consent banners lose more — every reject is a conversion your ad platform never sees. Both leak ROAS in the same silent, quarter-long way. The fix is the same: own the banner, the event store, and the pipeline as one system.
Our approach
eventabee pairs event capture with a geo-aware consent banner that auto-applies opt_in / opt_out / implied modes by region. Events are retained first, then delivered only to destinations the visitor has consented to. Token rotates? Replay the affected retention window. Visitor upgrades consent later? Business can replay up to 30 days to the newly-permitted destinations — tagged backfilled so attribution stays clean. Destination requests cover integrations beyond the built-in connectors.
Outcome
Merchants can recover signal lost to blockers, ITP, and flaky browser pixels in the first week, with visible impact on CAPI match quality and reported ROAS. Event retention is plan-based — 1 day on Free, 14 days on Pro, and 30 days on Business — so replay and audit stay predictable. Consent rejections become recoverable instead of permanent.
How it works
- Capture. Storefront and checkout events are collected alongside regional consent choices.
- Retain. Every event is retained before any destination delivery happens.
- Deliver. Consent-gated delivery forwards events to each approved destination with recovery paths.
Highlights
- 10+ first-party destination connectors
- Geo-aware consent banner: opt_in (EU/UK), opt_out (19 US states), implied (ROW)
- Business backfill replays stored events on consent upgrade within the plan retention window
- Consent gating at fanout, not ingest — events always stored, always replayable
- Duplicate-safe delivery across browser and server paths
- Per-destination retry and recovery workflows
Pricing
Flat pricing. Never per-order, never per-event. Every plan includes unlimited orders and unlimited events — merchants shouldn't be punished for doing more business.
- 1 destination
- 1-day event log
- Consent banner (GPC)
- Community support
- 3 destinations
- 14-day event log
- Performance overview & recovery
- Live event stream
- Opportunity ranker
- Priority email support
- Unlimited destinations
- 30-day event log
- Request new destinations from the admin
- External-domain tracking: browser SDK, per-domain keys, cross-domain visitor stitching, standalone consent banner
- Event-quality scoring for Meta (EMQ), TikTok, and Google Ads
- Cohort-backed impact estimates
- Monthly Impact Report (PDF + email)
- Consent receipts & backfill
- Basic DSAR (manual)
No volume caps. Ever. Cancel or downgrade in-app anytime. Built on Shopify Billing — one invoice.
Common questions
What does eventabee do?
eventabee is a server-side event pipeline for Shopify. It captures events from a Web Pixel and a Theme App Embed consent banner, stores every event, and fans them out to ad platforms, analytics tools, and custom endpoints — only to destinations the visitor has consented to.
Is eventabee in production yet?
Yes. eventabee is live on the Shopify App Store as of May 2026 — install it here. Pro and Business ship with a 7-day free trial, and there’s a free tier with one destination if you just want to evaluate it.
How much does it cost?
Free plan ($0/mo, 1 destination, 1-day event log). Pro is $49/mo (or $39/mo annually) for 3 destinations, performance recovery, and the live event stream. Business is $199/mo for unlimited destinations, EMQ + Event Quality, external-domain support, and the monthly Impact Report. Flat pricing — never per-event, never per-order.
Does this replace my existing tracking?
It complements it. Browser pixels still run — eventabee captures a parallel server-side signal so you don’t lose events to content blockers, ITP, or network drops. Where both paths produce the same event, we dedupe on event_id.
Which ad platforms and destinations are supported?
Meta (CAPI), Google (GA4 + Ads), TikTok Events API, Klaviyo, Pinterest Conversions API, Snapchat Conversions API, Segment, PostHog, generic webhooks, and requested first-party connectors for teams that need a new destination.
What's new
v1.0.3 ·
AI Commerce readiness reporting now helps merchants spot agent-assisted shopping sessions and orders using privacy-safe attribution signals.
Guides
21 step-by-step guides on installing, configuring, and operating eventabee.
Ready to install?
eventabee is live on the Shopify App Store. Free plan available, with a 7-day free trial on Pro and Business.